Connect CDC (Level 100)

Connect CDC (Level 100)

Connect CDC delivers real-time insights across an enterprise with streaming data pipelines, change data capture and database replication

About this course

Welcome to Connect CDC! 

 

In this course, we'll cover how Connect CDC delivers real-time insights across the enterprise with streaming data pipelines, change data capture and database replication.  We'll cover the opportunity, target personas, customer stories, positioning & messaging, competitive insights and winning strategies.  Finally, we'll explore how to handle objections and do discovery. 

 

Who should take this course? 

This course is designed for Partner Sales & Presales Engineers and anybody who will be positioning and selling Connect CDC to prospects and customers. 

 

Duration:  55 minutes 

 

By the end of this Course students will able to: 

 

  • Explain the key differentiators of Connect CDC to your prospects and customers
  • Apply knowledge of the top Use Cases for Connect CDC to drive your sales pipeline

     

  • Apply winning strategies for Connect CDC to your sales activities

     

     

Curriculum

  • Intro to Connect CDC
  • Agenda, 1m 42s
  • Personas, 2m 34s
  • Positioning and Key Messaging, 11m 12s
  • Use Cases
  • Use Case: Connecting legacy data to next wave data management platforms, 1m 30s
  • Customer Stories: Connecting legacy data to next wave data management platforms, 7m 41s
  • Competitive Intelligence: Connecting legacy data to next wave data management platforms, 5m 27s
  • Use Case: Database Replication, 2m 31s
  • Customer Stories: Database Replication, 9m 11s
  • Competitive Intelligence: Database Replication, 5m 27s
  • Selling Connect CDC
  • Discovery Questions and Objection Handling, 7m 58s
  • Summary and Value Proposition, 2m 29s
  • Resourses
  • Downloadable Deck

About this course

Welcome to Connect CDC! 

 

In this course, we'll cover how Connect CDC delivers real-time insights across the enterprise with streaming data pipelines, change data capture and database replication.  We'll cover the opportunity, target personas, customer stories, positioning & messaging, competitive insights and winning strategies.  Finally, we'll explore how to handle objections and do discovery. 

 

Who should take this course? 

This course is designed for Partner Sales & Presales Engineers and anybody who will be positioning and selling Connect CDC to prospects and customers. 

 

Duration:  55 minutes 

 

By the end of this Course students will able to: 

 

  • Explain the key differentiators of Connect CDC to your prospects and customers
  • Apply knowledge of the top Use Cases for Connect CDC to drive your sales pipeline

     

  • Apply winning strategies for Connect CDC to your sales activities

     

     

Curriculum

  • Intro to Connect CDC
  • Agenda, 1m 42s
  • Personas, 2m 34s
  • Positioning and Key Messaging, 11m 12s
  • Use Cases
  • Use Case: Connecting legacy data to next wave data management platforms, 1m 30s
  • Customer Stories: Connecting legacy data to next wave data management platforms, 7m 41s
  • Competitive Intelligence: Connecting legacy data to next wave data management platforms, 5m 27s
  • Use Case: Database Replication, 2m 31s
  • Customer Stories: Database Replication, 9m 11s
  • Competitive Intelligence: Database Replication, 5m 27s
  • Selling Connect CDC
  • Discovery Questions and Objection Handling, 7m 58s
  • Summary and Value Proposition, 2m 29s
  • Resourses
  • Downloadable Deck