- Intro to Connect CDC
Agenda, 1m 42s
Personas, 2m 34s
Positioning and Key Messaging, 11m 12s
- Use Cases
Use Case: Connecting legacy data to next wave data management platforms, 1m 30s
Customer Stories: Connecting legacy data to next wave data management platforms, 7m 41s
Competitive Intelligence: Connecting legacy data to next wave data management platforms, 5m 27s
Use Case: Database Replication, 2m 31s
Customer Stories: Database Replication, 9m 11s
Competitive Intelligence: Database Replication, 5m 27s
- Selling Connect CDC
Discovery Questions and Objection Handling, 7m 58s
Summary and Value Proposition, 2m 29s
Connect CDC (Level 100)
Connect CDC delivers real-time insights across an enterprise with streaming data pipelines, change data capture and database replication
Welcome to Connect CDC!
In this course, we'll cover how Connect CDC delivers real-time insights across the enterprise with streaming data pipelines, change data capture and database replication. We'll cover the opportunity, target personas, customer stories, positioning & messaging, competitive insights and winning strategies. Finally, we'll explore how to handle objections and do discovery.
Who should take this course?
This course is designed for Partner Sales & Presales Engineers and anybody who will be positioning and selling Connect CDC to prospects and customers.
Duration: 55 minutes
By the end of this Course students will able to:
- Explain the key differentiators of Connect CDC to your prospects and customers
- Apply knowledge of the top Use Cases for Connect CDC to drive your sales pipeline
Apply winning strategies for Connect CDC to your sales activities